The most successful startups don’t begin with a perfect product. They begin with a problem worth solving. For the founder of FitBlazer, that problem was a familiar one: despite the explosion of fitness apps in recent years, most people still struggled to find workouts that suited their goals, fitness levels, and lifestyles. The market was crowded, but many apps felt impersonal, overly complex, or simply failed to keep users motivated over the long term.

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