17 Australian Female Entrepreneurs crushing it in 2021

Top female entrepreneurs Australia

Australian entrepreneurship was once almost exclusively reserved for men. Not anymore! Now, female entrepreneurs are not only competing but also beating men at their own game. 

We obviously still have a considerable way to go before women have an equally fair shot at being a successful Australian entrepreneur as men do. Consider this statistic: the total percentage of women entrepreneurs is still less than 35%. But more and more female entrepreneurs are starting businesses and revolutionising industries. 

While there are thousands of women who deserve to be celebrated for their achievements, in this article we highlight some famous female entrepreneurs (and some not so famous ones) who are absolutely crushing it in 2021. You can also check out our list of the 10 Richest Australian Tech Entrepreneurs or our list of the top 11 startup accelerators and startups incubators in Australia. So here is our list of the female Australian entrepreneurs who are leading the way and inspiring the next generation of women entrepreneurs around the world.  (The list is in no particular order)

1. Melanie Perkins (Canva)

Melanie Perkins the co-founder of Canva

Net Worth: $1.3 billion

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50 Untapped Mobile App Ideas for 2021 – Pick One and Execute

Even though App stores are flooded with different applications, Apps are only getting started. The correct execution of a good mobile App idea can easily make you a profitable App entrepreneur and possibly even a millionaire. 

The App markets, both Android and iOS, are blowing up; with new ideas and innovative apps making waves every day. The mobile app economy was worth $53 billion in 2012 and is tipped to be worth $6.3 trillion in 2021. There’s a lot of money to be made in investing in this market. 

All Great Apps start with that one great idea; and since we at Elegant Media live and breathe Apps, we have curated for you an exclusive list of 50 untapped mobile App ideas that are waiting to be made in 2021! 
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Mobile App Trends in 2021 – 5 Upcoming Trends for Entrepreneurs

2018 was a rapid-growth year in the tech space. With increased consumer and research spending, we expect this trend to continue throughout 2020 as well. Based on the growth and advancements in scientific research, the following are the main categories we believe that the largest business opportunities will arise.

1. Significant Improvements in Audio and Video-Based Artificial Intelligence

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7 Step Guide on How to Pick a Kickass App Name

How to Pick an App Name

The world of mobile apps now has millions of apps. Choosing the right name for it can be a challenge just as much as the actual development. According to Statista, the five most popular application stores had over 7 million apps, out of which Play Store and Apple App Store had almost 6 million combined, while Windows Store, Amazon Appstore and Blackberry World had a little over 1 million.

Getting the right name for your app doesn’t mean that you need to use the first name that comes off the top of your head and hope that the actual app is good enough so that people will love it and use it. Though the name is only one part of the overall brand around the app that you will be building, it pays to take a moment to pick the right name for your app.
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20 Ideas for Fitness App Development

Fitness apps have become all the rage in the past few years and have made a niche for themselves in the app market. The reason behind this is the increasing focus of millennials on leading a healthy lifestyle which includes eating right and exercising daily to burn off the calories.

Fitness apps are a great way to monitor how healthy your lifestyle is. There are a number of popular fitness apps in the market which can broadly be categorized into three categories.

The first kind is called activity trackers whose basic feature is to keep track of how much physical activity a person does in a day. This can include anything from counting the steps taken while walking to calculating the number of calories burned or average heart rate for the day.

The second category is the nutrition trackers through which a user is able to set out a diet plan for himself and also count the number of calories he is taking in each day.

The third category where you can set out a workout routine for yourself and get tips about exercises; as if you have your own professional trainer in the pocket.

Below are our top 20 suggestions for fitness app development that you can try out for a new fitness app or incorporate as an additional feature in an old one: Continue reading “20 Ideas for Fitness App Development”

Outsourcing App Development to Overseas – The Good, The Bad and The Ugly

Outsourcing app development to overseas companies is getting a lot of attention these days. Because of the easy access, the availability of free communication methods such as Skype, Whatsapp and Viber, sometimes you may think outsourcing software projects to overseas companies is a good approach. But let’s look at the good, the bad and the ugly sides of outsourcing app development to offshore companies.

The Good

The main benefit that you get from outsourcing a project to an overseas company is the apparent initial cost savings. Outsourcing development to an offshore company could be a good solution if you already have an in-depth technical understanding of the project and its underlying architecture. If you have already managed technical Projects successfully in the past, worked remotely across multiple time zones, have an existing relationship with a genuine overseas company, understands the cultural, communication and timezone barriers, you may be able to get these cost savings.

However, does this benefit actually overshadow the risks if this is your first project? Continue reading “Outsourcing App Development to Overseas – The Good, The Bad and The Ugly”

Shark Tank App Success Stories: 15 App Ideas that Got Funded by Shark Tank Investors

In the world of start-ups and mobile applications, Shark Tank has been a bright and positive spot for the potential entrepreneurs. Here are some of the most famous Shark Tank apps and Shark Tank success stories to keep you inspired!

How often do we enjoy the selfies clicked on our smartphones? But don’t we all wish to store our pictures in conventional albums?

With the help of Groovebook, people could click pictures on their smartphones and upload them on the app to be printed into an album and delivered at their doorstep. The founders, Julie and Brian Whiteman, got quite the deal with this app idea on Shark Tank. Continue reading “Shark Tank App Success Stories: 15 App Ideas that Got Funded by Shark Tank Investors”

Top 12 Government Grants for Australian Startups

For anyone who has ever worked on a startup business knows the value of getting appropriate funding. This is possibly one of the hardest tasks in this process.

But all thanks to the Australian government, the startups in the land down under are well-funded by a number of Australian government grants. This starts right from the idea development and research aspects to the ideal development and marketing.

  1. Research and Development Tax Initiative

This grant, as the name suggests, caters to the research end of the startup. This can provide you tax relief for up to 45%. The main aim of this grant is to promote the thinking and innovative mind into coming up with well-researched startup ideas. Continue reading “Top 12 Government Grants for Australian Startups”

GDPR Australia – How Does GDPR Affect Australian Apps, Software and Services?

The scope of the (General Data Protection Regulation) GDPR is broad and Australian businesses can be caught by surprise. Here’s what it means for the Australian businesses how you can prepare for it.

The General Data Protection Regulation (GDPR) is a regulation introduced in the European Union (EU) and has become enforceable since 25 May 2018. GDPR mainly addresses how companies should capture, process and store user information, and gives more rights to users to safeguard the use of their personal data. Though this is an EU law, it does have a global impact.

This new law is a replacement for a set of guidelines previously set in 1995. That was the Data Protection Directive. Unlike the previous directive, which was a set of guidelines, which companies may or may not follow – the new regulation is a law, which companies must follow. Failure to abide by the new law can enforce significant fines for the companies.

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4 Things You Need to Have Before You Pitch to Investors

Developing an App and marketing the App is similar to setting up a business and creating the need in the market for same. Time and effort must be put in order to reap successful and positive results. However, if you need to find investors to complete the project, there are a few things you must complete or need to have before you pitch the idea to potential investors. This article will highlight four (4) main points or things you need to have before you pitch the idea to investors.

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7 Essential Productivity Hacks for Startup Founders

“Sometimes, things may not go your way, but the effort should be there every single night.” – Michael Jordan

Productivity is a key ingredient startup founders need to have both in their organization’s processes and employees. Productivity is measured in terms of the rate of output per unit of input. Let us look at 7 Productivity Hacks startup founders can utilize in order for their businesses to be successful.

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8 Apps Surprisingly Valued Over $10 Million

The amount of revenue one could earn from an App is unlimited. It is similar to managing a Company, with the correct strategy in place whether it be Operational or Marketing, the revenue is limitless.

Just think of the net worth of Apps such as WhatsApp (USD 9.7 billion), Facebook (USD 71.5 billion), Instagram (USD 1.48 billion) and Twitter (USD 10 billion). All the above-mentioned Apps, did not possess the net worth overnight. It involved strategic planning which differentiated from its competitors and positioned itself with a competitive edge to capture the market share. It is important that focus is given not only to planning but also to the execution of the plan and it is of utmost importance that reviews are done periodically in order to understand the current position and determine the way forward.

There are many Apps which are developed on a daily basis addressing the needs in the market but this article will highlight a few Apps which have made headlines by being valued over USD 10 million while having the strangest of ideas.

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How To Decide On The Most Profitable App Idea?

The most profitable app idea - Elegant Media

Finding a profitable app idea can be like trying to unearth gold. It’s unusual to find gold in the earth and when you do, it must undergo several processes to be converted into 24-carat gold because gold doesn’t in that form on its own. Likewise, it’s unlikely you’re going to just happen upon a great app idea; however, there are things you can do to help optimize your idea sourcing so that you can come up with a profitable idea for a new app.

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What is Enterprise App Development?

Enterprise App Development
Enterprise App Development

 

An enterprise app is meant for big businesses. It is more complex than other apps, distributed, and dedicated to a company’s mission. It is user friendly, contains a great amount of data, and always meets strict security requirements.  The development for this type of app must meet many separate requirements. If any of these requirements are not met, the whole project may not deliver business objectives.

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