Entrepreneurship was once considered the domain of men. But as in other fields, women have broken the glass ceiling in this area as well and have climbed the corporate ladder to beat the men at their own game.
Although even today the total percentage of women entrepreneurs is still less than 35% as compared to the men, there has been a rise in women leaders worldwide. In Australia itself, there are many female entrepreneurs who are inspiring young women world over with their dedication towards work and knowledge of the industry as they hold influential positions in the corporate world.
Continue reading “17 Australian Female Entrepreneurs Who Are Crushing It”
If you have been thinking of having your own mobile app, but don’t have a good idea, this article is for you.
Here we will have a closer look at some really fresh and amazing mobile app ideas you can execute straight away. Instead of trying to create something completely new, you can take an existing idea, and put your own spin on it to make it unique.
Continue reading “50 Free App Ideas that Work in 2020 – Pick One and Execute”
Getting off the mark with a startup initiative is one thing; accelerating the growth is an altogether different ball game. Brand success stories fundamentally revolve around three key virtues – patience, dedication, and instinct. Having the right insight on current and upcoming market trends is an important aspect of sustaining momentum. Being smart enough to implement effective growth hacking strategies can go a long way to bring the desired results.
If you are looking for effective ways to fast-track your budding business, then here are 10 growth-hacking techniques to drive success quickly in 2020.
Continue reading “10 Startup Growth Hacking Methods that Still Work in 2020”
The world of mobile apps now has millions of apps. Choosing the right name for it can be a challenge just as much as the actual development. According to Statista, the five most popular application stores had over 7 million apps, out of which Play Store and Apple App Store had almost 6 million combined, while Windows Store, Amazon Appstore and Blackberry World had a little over 1 million.
Getting the right name for your app doesn’t mean that you need to use the first name that comes off the top of your head and hope that the actual app is good enough so that people will love it and use it. Though the name is only one part of the overall brand around the app that you will be building, it pays to take a moment to pick the right name for your app.
Continue reading “7 Step Guide on How to Pick a Kickass App Name”
Google Play and Apple’s App Store are currently hosting hundreds of thousands of apps on their platforms. However, there are only a handful of apps that can gain the attention of users.
One of the ways of getting those thousands of downloads is by building an app that has the possibility of going viral.
But what exactly is a viral app? How will you know when your app has gone viral? And what features should you include in the app to increase its chances of going viral? Read on to find out. Continue reading “How to Build a Viral App?”
The dynamics of the volatile job market are going through continuous changes. The advent of technology could replace a significant percentage of current manpower requirements – turning today’s highly skilled individuals into unnecessary surplus. If a report by the Committee for Economic Development of Australia (CEDA) is to be believed, then almost 40% of Australian jobs may not exist in another 10 years. That’s an alarming prospect, which could have a huge repercussion on the country’s workforce.
Continue reading “10 Australian Jobs that Will Not Exist by 2030”
Fitness apps have become all the rage in the past few years and have made a niche for themselves in the app market. The reason behind this is the increasing focus of millennials on leading a healthy lifestyle which includes eating right and exercising daily to burn off the calories.
Fitness apps are a great way to monitor how healthy your lifestyle is. There are a number of popular fitness apps in the market which can broadly be categorized into three categories.
The first kind is called activity trackers whose basic feature is to keep track of how much physical activity a person does in a day. This can include anything from counting the steps taken while walking to calculating the number of calories burned or average heart rate for the day.
The second category is the nutrition trackers through which a user is able to set out a diet plan for himself and also count the number of calories he is taking in each day.
The third category where you can set out a workout routine for yourself and get tips about exercises; as if you have your own professional trainer in the pocket.
Below are our top 20 suggestions for fitness app development that you can try out for a new fitness app or incorporate as an additional feature in an old one: Continue reading “20 Ideas for Fitness App Development”
Outsourcing app development to overseas companies is getting a lot of attention these days. Because of the easy access, the availability of free communication methods such as Skype, Whatsapp and Viber, sometimes you may think outsourcing software projects to overseas companies is a good approach. But let’s look at the good, the bad and the ugly sides of outsourcing app development to offshore companies.
The main benefit that you get from outsourcing a project to an overseas company is the apparent initial cost savings. Outsourcing development to an offshore company could be a good solution if you already have an in-depth technical understanding of the project and its underlying architecture. If you have already managed technical Projects successfully in the past, worked remotely across multiple time zones, have an existing relationship with a genuine overseas company, understands the cultural, communication and timezone barriers, you may be able to get these cost savings.
However, does this benefit actually overshadow the risks if this is your first project? Continue reading “Outsourcing App Development to Overseas – The Good, The Bad and The Ugly”
In the world of start-ups and mobile applications, Shark Tank has been a bright and positive spot for the potential entrepreneurs. Here are some of the most famous Shark Tank apps and Shark Tank success stories to keep you inspired!
How often do we enjoy the selfies clicked on our smartphones? But don’t we all wish to store our pictures in conventional albums?
With the help of Groovebook, people could click pictures on their smartphones and upload them on the app to be printed into an album and delivered at their doorstep. The founders, Julie and Brian Whiteman, got quite the deal with this app idea on Shark Tank. Continue reading “Shark Tank App Success Stories: 15 App Ideas that Got Funded by Shark Tank Investors”
For anyone who has ever worked on a startup business knows the value of getting appropriate funding. This is possibly one of the hardest tasks in this process.
But all thanks to the Australian government, the startups in the land down under are well-funded by a number of Australian government grants. This starts right from the idea development and research aspects to the ideal development and marketing.
- Research and Development Tax Initiative
This grant, as the name suggests, caters to the research end of the startup. This can provide you tax relief for up to 45%. The main aim of this grant is to promote the thinking and innovative mind into coming up with well-researched startup ideas. Continue reading “Top 12 Government Grants for Australian Startups”
Many conferences are organised and held throughout a given year. These can range from small-scale local business leaders’ events, large-scale industry-specific exhibitions to global conferences that witnesses a gathering of a large number of delegates from many parts of the world.
The Australian Communications and Media Authority (ACMA) recently concluded a global conference. Held in Perth, Australia it was a large scale global event that registered attendees from numerous parts of the world. We at Elegant Media had the privilege to take part in this event as the official Conference Mobile App developer.
Here are some of the benefits and features that you can implement in your own Conference App:
Continue reading “Benefits of Having a Conference Mobile App”
Needless to say, getting user feedback is important to create amazing mobile apps. Thankfully, there are various software tools available today that can be used for collecting user feedback and understanding their needs.
Let’s look at a comparison of a look at a range of tools which you can use for collecting user feedback on your app.
Let’s get started.
Continue reading “23 Software Tools You Can Use to Get User Feedback on Your App”
With the recent buzz about ASX listed companies building “everything apps”, we thought of giving some insight into how the emerging platform economy works. If you’re thinking of building an app that does everything, you don’t need an ASX listed company, but you need a strong partner who understands technology and systems integration.
Do you want to be able to book a taxi using your social media accounts? Or else what about navigating yourself inside a shopping mall you are not familiar while using a retail app? Or what about being able to book your air tickets while using the Airbnb app?
Continue reading “The Rise of The Everything App – Apps that Do Everything”
The costs of app development will depend on the platforms the App is launched (iOS or Android or on both platforms), the functionality or the features that are available on the App and the maintenance cost. Developing an App is similar to investing in a business. The capital investment will be high, however, with an accurate Marketing Strategy, the end result in terms of revenue will be limitless. Your idea of an App could be developed using the basic features initially so that the App could function efficiently and more features could be added once the user base grows and revenue increases. Social Media and Gaming Apps could be very expensive to develop but interestingly most of the popular Apps are in those industries too. Let us take a look at a few popular Apps and their cost of development.
Continue reading “App Development Costs Revealed – See How Much Popular Apps Cost to Build”
Developing an App and marketing the App is similar to setting up a business and creating the need in the market for same. Time and effort must be put in order to reap successful and positive results. However, if you need to find investors to complete the project, there are a few things you must complete or need to have before you pitch the idea to potential investors. This article will highlight four (4) main points or things you need to have before you pitch the idea to investors.
Continue reading “4 Things You Need to Have Before You Pitch to Investors”
If you are based in Australia and have come up with a brilliant idea to develop a Mobile Phone App, the first question that will cross your mind is, ‘How much will it cost to develop the App?’ In fact, this will be the first question which most people will encounter.
Continue reading “Got a Cheap App Development Quote? Did you Check the Risks?”
“Sometimes, things may not go your way, but the effort should be there every single night.” – Michael Jordan
Productivity is a key ingredient startup founders need to have both in their organization’s processes and employees. Productivity is measured in terms of the rate of output per unit of input. Let us look at 7 Productivity Hacks startup founders can utilize in order for their businesses to be successful.
Continue reading “7 Essential Productivity Hacks for Startup Founders”
Augmented Reality (AR) is changing many businesses and industries around the world. AR is different to Virtual Reality (VR) or one would say AR is one step ahead of VR. AR gives the user the ability to interact with the technology that is created using computer-generated enhancements and an existing reality. This technology is developed into Apps which need to be used on mobile devices. Here are some great examples of AR in the Retail Industry.
VR is slightly different and is typically achieved by wearing a headset while playing a 3D game or watching a 3D movie and candidates who train to become pilots use this particular technology in flight simulators.
However, industries use AR to do amazing things such as holograms. Therefore, an Organization will be able to differentiate itself from its competition by using a feature such as AR in its business operations.
Continue reading “5 Ways Businesses Could Use Augmented Reality”
The amount of revenue one could earn from an App is unlimited. It is similar to managing a Company, with the correct strategy in place whether it be Operational or Marketing, the revenue is limitless.
Just think of the net worth of Apps such as WhatsApp (USD 9.7 billion), Facebook (USD 71.5 billion), Instagram (USD 1.48 billion) and Twitter (USD 10 billion). All the above-mentioned Apps, did not possess the net worth overnight. It involved strategic planning which differentiated from its competitors and positioned itself with a competitive edge to capture the market share. It is important that focus is given not only to planning but also to the execution of the plan and it is of utmost importance that reviews are done periodically in order to understand the current position and determine the way forward.
There are many Apps which are developed on a daily basis addressing the needs in the market but this article will highlight a few Apps which have made headlines by being valued over USD 10 million while having the strangest of ideas.
Continue reading “8 Apps Surprisingly Valued Over $10 Million”
There is a school of thought which states that Apps can be costly to develop. Yes, it could be costly but the interesting fact is that the Return on Investment (ROI) could be quite high too. And once the initial investment is covered using one or more revenue streams within an App which I will be highlighting in this article, the additional income would be all net profits.
Nowadays it is a common practice by most App owners to make their App available on either App Store or on Google Play free of charge so that the user-base for the App could be enhanced rather quickly. It is interesting to note that more than 25% of IOS App owners earn more than $5,000 per month and with the Android user-base increasing daily, more than 16% Android App owners too enjoy an earning over $5,000 per month.
So, if most of the leading Apps are available free of cost for users to download, how do the owners make money?
Apart from making the App available at a cost on App Store or on Google Play, mentioned below are few methods where Apps could generate revenue.
Continue reading “How Do You Make Money from Apps?”